About

Big brands LOVE us

Experiential marketing is in our DNA.

Before starting our own company, we (managing partners Erika Cunha and Melanie Cain) spent more than 20 years honing our craft. While climbing the ladder from road warriors to business owners, we gained hands-on experience all along the way—from driving trucks, building tents and designing intricate event sets to formulating budgets, procuring permits and managing teams of vendors and local staff. We understand what it takes to run a successful promotion because we’ve been personally involved in every step of the process, and we’re not afraid to get dirty to ensure that your event is flawlessly executed.

Big brands love working with us. Our long-standing clients—ranging from high fashion, sports, music and entertainment, to technology and pharmaceuticals—trust SMG to produce authentic and impactful events.

No job is too big or too small. As a boutique agency, we can guarantee every client the personal attention you deserve, while our team of experiential experts execute your large-scale events.

We’re quick, nimble and pride ourselves on producing flawless consumer experiences nationwide.

Erika Cunha

Managing Partner

Melanie Cain

Managing Partner